Philippine Politics Is All About Packaging!

Comment from a reader on "Only Movie Stars Get The Votes":

No, that's not the reason. That's a pathetic excuse. Only a small fraction of candidates are movie stars and many of them won't win.

Good intentions and blind idealism are not enough. Because if that were the case, We'd all be eating healthy food and exercising regularly. Nobody would smoke, consume alcohol, or eat junk food. Notice how health clubs have to market themselves just to motivate people into getting in shape?

You can have the best-tasting broccoli in the world, but if you don't know how to market and promote it, only a few people would buy it, let alone it eat. You can whine and bitch all you want about how healthy broccoli is, how good it is for your health, and how unfair life is. Do you think that will change people's minds?

JC does not know how to promote and market himself. With his current "packaging", he doesn't stand a chance.